APPA Promoshow 2022
Test Your Brand Knowledge #4
Thank's for testing your brand knowledge at APPA Promoshow 2022.
Question number 4:
What filthy insect is not scared of anything except Mortein?
Louie The Fly
Louie is 'bad, mean and mighty unclean and, what's more, he spreads disease with the greatest of ease'.
He first appeared way back in 1957, and is still going strong.
Mortein is a contrived word, coming from the French 'mort' meaning 'dead' and the German 'ein', meaning 'one'.
The company was the first to use an aerosol-based propellant, in 1957.
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